Textbooks
There are still not many textbooks about forest products marketing, mainly because it is a quite new discipline. The following is a selection of textbooks that should give a general perspective about the subject. It is important to account for the continuous progress in many areas of forest products marketing. This fact makes textbooks quickly obsolete and is important to refer to journals or magazines to have a more up to date vision of the state of the knowledge in the subject.
A Marketing Guide for Manufacturers & Entrepreneurs of Secondary-Processed Wood Products in the Northeastern United States. 1992. Edward T. Cesa. Imprint Morgantown, WV : Northeastern Area, State and Private Forestry, A 13.36/2:M 34/3
Economics of U.S. and international markets for timber products research unit, 1981, Prepared by Forest Service, Pacific Northwest Forest and Range Experiment Station. A 13.66/2:Ec 7/4
Forest Products Marketing. 1992. Steven A. Sinclair. McGraw-Hill. New York, New York. HD9750.5 S56
Marketing Forest Products: gaining the competitive edge. 1992. Jean Mater with M. Scott Mater, Catherine M. Mater. Forest Products Society, Madison, Wisconsin. www.forestprod.org. SD 434 M371
Marketing of Forest Products: text and cases. 1970. Stuart U. Rich. Imprint New York, McGraw-Hill HD9750.5 .R5
Strategic Marketing in the Global Forest Industries. 2002. Heikki Juslin and Eric Hansen, Authors Academic Press. Corvallis, Oregon; www.authorsap.com
Sustainable Harvest and Marketing of Rain Forest Products, 1992, edited by Mark Plotkin and Lisa Famolare. Imprint Washington, D.C. : Island Press. SD387.S87 S86 1992
Summary: Although the use of nontimber forest products from tropical regions hold potential as a viable alternative to deforestation, many questions remain. What species offer the biggest promise? What levels of harvest are sustainable? Topics covered include the use and conservation of ethnobotanical information, the potential uses of nontimber forest products from diverse regions of the tropics, the development and use of plants as medicines, and the international market for nontimber forest products.
Value-Added Wood Products: Manufacturing and Marketing Strategies. 1991. Ed M. Williston. Miller Freeman. San Francisco, California. TS852 .W54